Our story

As an on-the-go woman who is never able to find activewear that is cool, cute, affordable and more than your usual plain black leggings - you have come to the right place. BeFitSA, is a South African brand of athletic, active, cool, and comfortable loungewear for ladies. We strive to provide gym, sport, active or casual clothing that is effortless but still with a cool factor.

Our pieces are carefully chosen by our fashion consultants, in order to ensure the finest fabrics and best fit while maintaining affordable prices. Each design is limited and new fresh styles added on a regular basis. BeFitSA’s activewear takes you from the gym to the couch, and everywhere in between.


Our Mission

To us, being active is about more than just hitting the gym. It’s also about being active within our community and ensuring others have the ability to stay active, as well. Because of this, a percentage of our profits will be given to underprivileged children who can’t afford to participate in the sports and activities that inspired our clothes in the first place.

BeFitSA is a proud committed socially responsible company; that always gives part of the profits to institutions in different parts of the world from orphanages, to allow kids to participate in outdoor activities, dance, and sports.

BeFitSA Happy Customers